Business Marketing - Technology Focus
Worth knowing: Lectures are free. The certificate is optional and needs a proctored exam that costs ₹1,000.
Starting from a recap of basic marketing concepts this course will guide you across the B2B marketing domain while highlighting the inter-organizational marketing and tech marketing issues and the complexities introduced by volatility and rapid evolutions.
Available in: English
Last indexed by LearnPact on 14 October 2026. Course details, availability and pricing are owned by IIT Kanpur and may have changed since.
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